The newly completed website project for FORM was a highly rewarding experience for all of us Humaans. As a design-focused agency ourselves, it was a fantastic opportunity to partner with an organisation that is dedicated to building creative capital in WA.
The challenge with redeveloping a web presence for an arts focused organisation with such a wide range of projects and initiatives on the go at any one time is to capture the diversity of their work in a way that doesn’t pigeon-hole them into any particular style, genre or artistic category.
It was challenging and refreshing in equal parts to be able to push the boundaries with the design and development elements in a way that allowed FORM to communicate the breadth of their various projects while reinforcing and extending their own brand.
We pursued some innovative ways of displaying FORM’s project network to emphasise the stand alone nature of the projects but also to recognise their connectedness as part of the overall FORM framework. The FORM website also employs responsive design to ensure the experience is seamless across all devices.
We’re all very proud and excited with the final outcome, visit the new FORM website here and let us know your thoughts.